Cognitive dissonance

Cognitive dissonance is that mental space of discomfort, angst, guilt or shame associated with the decisions you're making or the beliefs you're

Festinger's theory of cognitive dissonance has been one of the most influential theories in social psychology It has gen- erated hundreds and

cognitive dissonance Additional studies have revealed that cognitive dissonance engages other brain regions, such as the insula and dorsolateral prefrontal cortex (

cognitive dissonance Abstract The theory of cognitive dissonance states that inconsistency between beliefs or behaviors creates an aversive motivational state akin